Brady Crandall serves as the Regional Director of Sales for Core Banking at SHAZAM Network - ITS, Inc., where he plays a pivotal role in championing innovative financial solutions tailored for America's community financial institutions. With a deep understanding of the banking software landscape, Brady...
Brady Crandall serves as the Regional Director of Sales for Core Banking at SHAZAM Network - ITS, Inc., where he plays a pivotal role in championing innovative financial solutions tailored for America's community financial institutions. With a deep understanding of the banking software landscape, Brady is dedicated to empowering these institutions through SHAZAM's comprehensive suite of services, which includes integrated core and digital banking, as well as robust debit network and payment solutions. His expertise in strategic thinking and problem-solving enables him to identify the unique needs of each member institution, ensuring they receive the customized support necessary to thrive in an increasingly competitive market.
Brady leads key projects that focus on enhancing the user experience and operational efficiency of SHAZAM’s offerings. By leveraging tools such as Microsoft Dynamics CRM and Salesforce.com, he streamlines sales processes and fosters strong relationships with member institutions. His commitment to coaching and mentoring his team not only drives sales performance but also cultivates a culture of continuous improvement and innovation.
In an era where fintech is rapidly evolving, Brady’s mindfulness and strategic selling skills allow him to navigate complex challenges and deliver solutions that align with the long-term goals of community banks and credit unions. His passion for re-investing profits back into technology and support services underscores SHAZAM's mission to empower its members, ensuring they remain competitive and capable of meeting the diverse needs of their customers. Through his leadership, Brady is not just representing SHAZAM; he is actively shaping the future of community banking.