Boris Goncharov currently serves as the Growth Lead at Redactable®, where he leverages his extensive experience in marketing and startup development to drive the company’s growth trajectory. With over eight years of expertise in fostering lean growth strategies for startups across Los Angeles, the San...
Boris Goncharov currently serves as the Growth Lead at Redactable®, where he leverages his extensive experience in marketing and startup development to drive the company’s growth trajectory. With over eight years of expertise in fostering lean growth strategies for startups across Los Angeles, the San Francisco Bay Area, and Europe, Boris has honed his ability to help entrepreneurs articulate their communicational hypotheses and effectively market their initial product iterations. At Redactable®, he is at the forefront of promoting the industry-leading automated redaction software, which is revolutionizing how organizations manage sensitive information.
In his role, Boris is spearheading key projects that focus on enhancing user engagement through multi-channel marketing strategies and creative digital campaigns. His proficiency in wireframing and the Adobe Creative Suite allows him to craft compelling visual narratives that resonate with target audiences. By employing interactive marketing techniques and leveraging social media platforms, he is able to amplify brand awareness and drive customer acquisition.
Boris's expertise in brand development and creative strategy is instrumental in positioning Redactable® as a thought leader in the automated redaction space. He collaborates closely with cross-functional teams to ensure that marketing initiatives align with product development, fostering a culture of agility and adaptability. As he continues to navigate the dynamic landscape of digital marketing and interactive advertising, Boris remains committed to delivering innovative solutions that not only meet but exceed customer expectations, solidifying Redactable®’s reputation as a trusted partner in data privacy and compliance.
