Barsha Dutta is a dynamic Territory Sales Officer at Hindustan Unilever Ltd., where she plays a pivotal role in driving sales and brand visibility for the Colors division, which encompasses high-end products from renowned brands like Lakme and Ponds. With a solid academic foundation, having...
Barsha Dutta is a dynamic Territory Sales Officer at Hindustan Unilever Ltd., where she plays a pivotal role in driving sales and brand visibility for the Colors division, which encompasses high-end products from renowned brands like Lakme and Ponds. With a solid academic foundation, having completed her PGDBM in Marketing and Finance from the Assam Institute of Management, Barsha embarked on her professional journey with Nestle India as a Sales Officer Trainee. Her passion for hardcore sales in the fast-moving consumer goods (FMCG) sector has been the driving force behind her successful career trajectory.
In her current role, Barsha is responsible for managing key accounts and overseeing channel sales strategies that enhance the distribution and retail presence of premium cosmetics and skincare products. Her expertise in key account management and marketing management allows her to forge strong relationships with distributors and retailers, ensuring that the products not only reach the shelves but also resonate with consumers. Barsha thrives on the daily challenges of her position, embracing each opportunity to innovate and optimize sales strategies with a positive outlook.
Her skills in team management, shopper marketing, and cross-selling are instrumental in executing effective promotional campaigns that elevate brand awareness and drive consumer engagement. Barsha's commitment to excellence and her ability to adapt to the ever-evolving FMCG landscape make her a valuable asset to Hindustan Unilever Ltd. As she continues to navigate the complexities of the cosmetics market, Barsha remains dedicated to achieving outstanding results while fostering a collaborative and motivated team environment.