Barbara Perkowski is a Senior Product Designer at Amazon Health, where she plays a pivotal role in transforming the healthcare landscape through innovative technology solutions. With a strong foundation in user-centered design and a keen understanding of product strategy, Barbara is dedicated to creating an...
Barbara Perkowski is a Senior Product Designer at Amazon Health, where she plays a pivotal role in transforming the healthcare landscape through innovative technology solutions. With a strong foundation in user-centered design and a keen understanding of product strategy, Barbara is dedicated to creating an intuitive digital care experience for patients at One Medical. Her expertise in growth design allows her to leverage data-driven insights to optimize critical customer journeys, ensuring that user needs align seamlessly with business objectives.
In her current role, Barbara leads key projects that focus on enhancing user engagement and satisfaction within the healthcare ecosystem. By conducting thorough user interviews and employing personas, she effectively captures the diverse needs of patients, translating them into actionable design strategies. Her proficiency in information architecture and user interface design enables her to craft interfaces that are not only aesthetically pleasing but also functionally robust, ensuring a smooth navigation experience for users.
Barbara's commitment to experimentation and innovation is evident in her approach to validating assumptions and driving immediate revenue growth. She employs customer journey mapping techniques to identify pain points and opportunities for enhancement, allowing her to iterate on designs that truly resonate with users. As a system thinker, she understands the complexities of healthcare delivery and is passionate about making a positive impact through technology. With her blend of skills and insights, Barbara is at the forefront of redefining how patients interact with healthcare services, ultimately contributing to a more accessible and efficient healthcare system for all.
