Ayotunde Ajileye serves as the Senior Brand Communications and Farm Out-Growers Manager at Deft Brands Inc, where he seamlessly merges his passion for branding with his expertise in agriculture. In this dynamic role, Ayotunde is at the forefront of developing strategic brand support tailored specifically...
Ayotunde Ajileye serves as the Senior Brand Communications and Farm Out-Growers Manager at Deft Brands Inc, where he seamlessly merges his passion for branding with his expertise in agriculture. In this dynamic role, Ayotunde is at the forefront of developing strategic brand support tailored specifically for organizations in the fast-moving consumer goods (FMCG) and agricultural sectors. His unique blend of storytelling and strategic thinking allows him to craft compelling narratives that resonate with target audiences, driving brand loyalty and consumer engagement.
One of Ayotunde’s key projects involves spearheading the development of operational details for approved annual brand plans, ensuring that each initiative aligns with the overarching business objectives. His collaborative approach sees him working closely with the sales and regional teams to create impactful trade communication materials that enhance brand visibility and market penetration. Ayotunde’s expertise in digital marketing and B2B product marketing is instrumental in executing campaigns that not only elevate brand presence but also foster strong relationships with key stakeholders.
With a keen interest in agricultural startups, Ayotunde leverages his research skills to identify emerging trends and opportunities within the sector. His commitment to team building and conflict management further strengthens his ability to lead cross-functional teams toward achieving strategic goals. As a thought leader in brand activation and distribution logistics, Ayotunde Ajileye continues to make significant contributions to Deft Brands Inc, driving innovation and excellence in brand communications while nurturing the growth of farm out-growers in the agricultural landscape.