Ayo Awosika serves as the General Manager, Commercial at UAC Foods Limited, where he plays a pivotal role in steering the company towards sustainable and profitable revenue growth. With a robust background in sales leadership and commercial business strategy development, Ayo is adept at identifying...
Ayo Awosika serves as the General Manager, Commercial at UAC Foods Limited, where he plays a pivotal role in steering the company towards sustainable and profitable revenue growth. With a robust background in sales leadership and commercial business strategy development, Ayo is adept at identifying market trends and leveraging them to create innovative solutions that resonate with consumers. His expertise spans across key areas such as sales management, distributor operations, and go-to-market strategies, which are crucial for navigating the dynamic landscape of the fast-moving consumer goods (FMCG) sector.
In his current role, Ayo leads the Sales and Marketing function, ensuring that the teams are aligned with the company's vision of delivering exceptional products and services. He champions the development and execution of world-class marketing initiatives that not only enhance brand visibility but also drive customer satisfaction. Ayo is particularly passionate about building and nurturing commercial talent within the organization, recognizing that a skilled workforce is essential for achieving long-term success.
Key projects under his leadership include the implementation of strategic selling frameworks and the optimization of key account management processes, which have resulted in improved sales performance and stronger relationships with major clients. Ayo's commitment to fostering teamwork and collaboration across departments has been instrumental in driving innovation and enhancing operational efficiency. As a forward-thinking leader, he continues to explore new business development opportunities that position UAC Foods Limited as a market leader in the FMCG industry.