Ashley Poole serves as the National Marketing Manager at Liberty Military Housing, where she leverages her extensive expertise in brand management, strategic planning, and digital marketing to enhance the visibility and appeal of over 36,000 housing units nationwide. With a robust background in the multifamily...
Ashley Poole serves as the National Marketing Manager at Liberty Military Housing, where she leverages her extensive expertise in brand management, strategic planning, and digital marketing to enhance the visibility and appeal of over 36,000 housing units nationwide. With a robust background in the multifamily housing industry, Ashley has been instrumental in developing and executing innovative marketing strategies that resonate with military families and their unique needs. Her leadership in the National Apartment Association’s Privatized Military Housing Committee, where she served as the Marketing Subcommittee Chair from 2014 to 2019, underscores her commitment to advancing best practices in the sector.
One of Ashley's hallmark achievements was the successful rebranding and relaunch of the website www.LincolnMilitary.com in 2014, which significantly improved user engagement and accessibility for service members seeking housing solutions. Her strategic oversight of national social media initiatives—including platforms such as Facebook, Instagram, and Twitter—has not only expanded Liberty Military Housing's online presence but also fostered a sense of community among residents. Ashley's ability to analyze data through tools like Google Analytics allows her to refine marketing campaigns continually, ensuring they are both effective and aligned with the evolving preferences of her audience.
Additionally, Ashley has spearheaded regional social media campaigns that highlight local events and resources, creating a tailored approach that enhances resident engagement and satisfaction. Her skills in advertising, lead generation, and marketing communications position her as a key player in driving Liberty Military Housing's mission to provide quality living environments for military families. With a passion for strategic marketing and a deep understanding of the multifamily housing landscape, Ashley Poole is dedicated to making a meaningful impact in the lives of those who serve our country.
