Ashley Buehnerkemper serves as the Marketing Director at VitalSkin Dermatology, where she leverages over 15 years of extensive experience in marketing strategy and business development to enhance the practice's visibility and patient engagement. In her current role, Ashley is instrumental in designing and implementing innovative...
Ashley Buehnerkemper serves as the Marketing Director at VitalSkin Dermatology, where she leverages over 15 years of extensive experience in marketing strategy and business development to enhance the practice's visibility and patient engagement. In her current role, Ashley is instrumental in designing and implementing innovative marketing initiatives that align with the unique operational model of VitalSkin, which prioritizes both clinical excellence and lifestyle flexibility for practitioners. Her expertise in recruitment marketing and talent acquisition is vital in attracting top-tier dermatological professionals who share the practice's commitment to patient care.
One of Ashley's key projects involves the development of a comprehensive digital marketing strategy that utilizes search engine marketing (SEM) and analytics to drive patient acquisition and retention. By analyzing market trends and patient feedback, she continuously refines these strategies to ensure they resonate with the target audience. Additionally, her proficiency in content development and marketing communications has led to the creation of engaging educational materials that empower patients to make informed decisions about their skin health.
Ashley’s leadership skills shine through her ability to foster collaboration among cross-functional teams, ensuring that all marketing efforts are cohesive and aligned with the practice's long-term growth objectives. Her commitment to process improvement and customer service excellence is evident in her approach to enhancing the patient experience, ultimately contributing to the sustainability and success of VitalSkin Dermatology. With a keen eye for brand development and a passion for innovative marketing solutions, Ashley is dedicated to positioning VitalSkin as a leader in the dermatology field while supporting the personal and professional aspirations of its team members.
