Artem P. currently serves as the Chief Marketing Officer at Andata, where he has been instrumental in shaping the company’s marketing landscape from the ground up. With a keen focus on strategic planning and execution, Artem successfully established the marketing department, leading a team of...
Artem P. currently serves as the Chief Marketing Officer at Andata, where he has been instrumental in shaping the company’s marketing landscape from the ground up. With a keen focus on strategic planning and execution, Artem successfully established the marketing department, leading a team of six direct reports. His expertise in project coordination and strategy development has been pivotal in crafting a comprehensive marketing strategy that aligns with Andata's overarching business objectives.
Under Artem's leadership, the marketing team has implemented robust inbound and outbound marketing strategies, leveraging CRM systems and big data analytics to enhance customer engagement and drive lead generation. He has meticulously managed the marketing budget, ensuring optimal allocation of resources to maximize ROI on advertising campaigns and promotional activities. Artem's analytical skills have enabled him to conduct efficiency analyses for product promotions, ensuring that each campaign is data-driven and results-oriented.
In addition to his strategic initiatives, Artem has played a key role in planning service development and determining market positioning, which has significantly contributed to Andata's visibility in the industry. His involvement in trade marketing and participation in exhibitions has not only elevated the brand's profile but also fostered valuable partnerships within the sector. With a strong foundation in direct marketing and proficiency in tools like Power BI and Corel Draw, Artem P. continues to drive innovation and growth at Andata, positioning the company as a leader in its field.
