Armelle Desnos currently serves as the Chef de projet Transformation Data at Groupe Crédit Agricole, where she plays a pivotal role in driving digital transformation initiatives across the organization. With a strong background in project management and operational leadership, Armelle is adept at overseeing complex...
Armelle Desnos currently serves as the Chef de projet Transformation Data at Groupe Crédit Agricole, where she plays a pivotal role in driving digital transformation initiatives across the organization. With a strong background in project management and operational leadership, Armelle is adept at overseeing complex projects from strategic framing to production deployment. Her expertise in Agile methodologies allows her to adapt to the fast-paced nature of the banking industry, ensuring that projects are delivered efficiently while meeting the evolving needs of both individual and professional clients, including those in the agricultural sector.
In her current role, Armelle is actively engaged in the Assets IT Communs sub-program, which aims to streamline and consolidate essential cross-functional features for digital customer journeys. One of her key projects involves the development of a centralized consent management solution, incorporating a Preference Management Platform (PMP) that enhances user experience and compliance with data regulations. This initiative not only optimizes operational efficiency but also reinforces the bank's commitment to customer-centricity in its digital offerings.
Armelle's proficiency in tools such as JIRA and her ability to conduct risk analysis further bolster her project management capabilities. She is well-versed in user stories and project management office (PMO) practices, which enable her to align project objectives with strategic marketing goals effectively. Her comprehensive understanding of internet banking, e-commerce, and digital marketing strategies positions her as a valuable asset in navigating the complexities of the financial services landscape. Through her leadership, Armelle is not only transforming data management practices at Groupe Crédit Agricole but also contributing to the broader evolution of the banking sector in the digital age.
