Armando Hugo serves as the Director of Digital Operations at J. McLaughlin, where he leverages over 15 years of extensive experience in e-commerce technology to drive the company’s online presence and operational efficiency. In his current role, Armando is pivotal in overseeing the continuous enhancements...
Armando Hugo serves as the Director of Digital Operations at J. McLaughlin, where he leverages over 15 years of extensive experience in e-commerce technology to drive the company’s online presence and operational efficiency. In his current role, Armando is pivotal in overseeing the continuous enhancements of J. McLaughlin’s Magento e-commerce platform. His strong technical skill set, which includes proficiency in CSS, HTML5, jQuery, and front-end development, allows him to implement cutting-edge web enhancements and platform features that elevate the user experience.
Armando collaborates closely with cross-functional teams, including the e-commerce director, marketing, site merchandising, and IT departments. His ability to serve as the technical expert on programming matters ensures that all digital initiatives align with the company’s strategic goals. He is adept at multitasking and managing multiple projects simultaneously, ensuring that schedules and deliverables are met based on the defined scope of work. This capability is crucial in a fast-paced e-commerce environment where timely execution can significantly impact sales and customer satisfaction.
Key projects under Armando's leadership include the integration of innovative plug-ins and updates that optimize the e-commerce experience, enhancing both functionality and user engagement. His commitment to e-commerce optimization not only improves site performance but also drives conversion rates. With a keen eye for detail and a problem-solving mindset, Armando Hugo continues to position J. McLaughlin as a leader in the digital retail space, ensuring that the brand remains competitive and relevant in an ever-evolving market.
