Armando Flores serves as the Marketing Manager and Salesforce Administrator at TransAct® Technologies, where he plays a pivotal role in shaping the company's marketing strategies and enhancing customer engagement across various sectors, including casino, gaming, lottery, POS, Oil & Gas, and restaurant solutions. With a...
Armando Flores serves as the Marketing Manager and Salesforce Administrator at TransAct® Technologies, where he plays a pivotal role in shaping the company's marketing strategies and enhancing customer engagement across various sectors, including casino, gaming, lottery, POS, Oil & Gas, and restaurant solutions. With a robust background in marketing management, Armando is adept at brand and product positioning, ensuring that TransAct's offerings resonate with target audiences. His expertise in product launches and tradeshow planning has been instrumental in elevating the visibility of TransAct's innovative solutions in competitive markets.
In his current role, Armando leverages his skills in Customer Relationship Management (CRM) to optimize marketing campaigns and enhance customer interactions. He is responsible for maintaining the company's information library and website, ensuring that all content is up-to-date and aligned with the brand's messaging. His strategic planning capabilities enable him to execute targeted direct mail and promotional campaigns that drive lead generation and new business development.
Armando's proficiency in tools such as Microsoft Excel and Adobe Creative Suite allows him to analyze market trends and create compelling marketing materials that capture the essence of TransAct's value proposition. His commitment to excellence in event management ensures that each tradeshow and promotional event is executed flawlessly, further solidifying TransAct's reputation as a leader in the industry. With a keen eye for detail and a passion for innovation, Armando Flores continues to enhance TransAct Technologies' marketing efforts, positioning the company for sustained growth and success in an ever-evolving marketplace.
