Anupama Poduri serves as a Fractional CMO and Marketing Consultant at APJ Marketing Consultants, where she leverages her extensive 18 years of experience to drive growth and innovation for businesses, particularly startups. Her expertise lies in crafting effective go-to-market strategies that not only enhance brand...
Anupama Poduri serves as a Fractional CMO and Marketing Consultant at APJ Marketing Consultants, where she leverages her extensive 18 years of experience to drive growth and innovation for businesses, particularly startups. Her expertise lies in crafting effective go-to-market strategies that not only enhance brand visibility but also facilitate sustainable long-term growth. Anupama has played a pivotal role in the successful launch of major brands, including Schneider Electric Ventures and Reliance Jio, showcasing her ability to navigate the complexities of both B2C and B2B markets.
At APJ Marketing Consultants, Anupama specializes in lead generation and customer acquisition strategies, ensuring that her clients can effectively reach and engage their target audiences. Her collaborative approach involves developing and executing comprehensive marketing strategies tailored to each client's unique needs. By utilizing her skills in customer insights and journey mapping, Anupama helps businesses understand their customers better, allowing for more personalized and impactful marketing efforts.
In addition to her strategic prowess, Anupama is adept at regional marketing and has a deep understanding of content and media strategy, which she employs to create compelling narratives that resonate with diverse audiences. Her proficiency in Mandarin further enhances her ability to connect with international markets, making her a valuable asset in today’s globalized business landscape. With a keen eye for industry research and a strong foundation in social media and advertising, Anupama Poduri is committed to driving measurable results and fostering growth for her clients at APJ Marketing Consultants.