Antonella Rossi, the visionary founder of Via Orefici Jewelry, brings a wealth of expertise and a rich heritage in fine jewelry design and craftsmanship to her role. With roots in a family-owned jewelry boutique established in 1962 in Italy, Antonella has seamlessly blended traditional artisan...
Antonella Rossi, the visionary founder of Via Orefici Jewelry, brings a wealth of expertise and a rich heritage in fine jewelry design and craftsmanship to her role. With roots in a family-owned jewelry boutique established in 1962 in Italy, Antonella has seamlessly blended traditional artisan techniques with contemporary aesthetics to create a unique brand that resonates with luxury and elegance. At Via Orefici Jewelry, based in Los Angeles, she focuses on delivering authentic Italian artisan jewelry that not only highlights the exquisite beauty of each piece but also celebrates the individuality of her clients.
Under Antonella's leadership, Via Orefici has embarked on several key projects that exemplify her commitment to luxury craftsmanship. One notable initiative is the bespoke jewelry service, which allows clients to collaborate directly with Antonella to design custom pieces that reflect their personal style and story. This hands-on approach not only enhances customer satisfaction but also fosters a deeper connection between the client and the artistry involved in each creation.
In addition to her design work, Antonella excels in new business development and sales, leveraging her extensive knowledge of the jewelry industry to expand Via Orefici's reach. Her proficiency in social media marketing has also played a pivotal role in building the brand's online presence, allowing her to engage with a broader audience and showcase the intricate details of her handmade collections. With a passion for fine jewelry and a dedication to exceptional customer service, Antonella Rossi continues to elevate the standards of luxury jewelry, making Via Orefici a distinguished name in the industry.