As the Founder and Manager of Eye in the Sky Collective (EITS), Anthony Erickson leverages his extensive background in music and event production to redefine the landscape of music marketing and label services. With a rich history as a musician and a hands-on approach to...
As the Founder and Manager of Eye in the Sky Collective (EITS), Anthony Erickson leverages his extensive background in music and event production to redefine the landscape of music marketing and label services. With a rich history as a musician and a hands-on approach to DIY productions, Anthony has successfully launched numerous festivals and businesses that bridge the gap between artistic expression and commercial viability. His unique perspective is rooted in an artist-centric philosophy, ensuring that each project not only resonates with audiences but also elevates the artists he collaborates with.
At EITS, Anthony spearheads key projects that encompass a wide array of services, including creative direction, talent management, and event production. His ability to adapt to the ever-evolving music industry landscape allows him to stay ahead of trends, making him a valuable asset for artists seeking innovative marketing strategies. With a keen eye for outsider art and a deep appreciation for diverse musical genres, Anthony curates experiences that are not only memorable but also impactful.
His skill set, which includes music production, publicity, and tour management, enables him to navigate the complexities of the music business with ease. By employing cutting-edge techniques in streaming media and utilizing tools like Adobe Photoshop, Anthony crafts visually stunning and engaging content that captures the essence of each artist's vision. Under his leadership, EITS continues to push boundaries, creating one-of-a-kind content and experiences that truly cut through the noise of the crowded music landscape.