As the Head of Sales for the Americas at Quickplay Media, Anthony Busse plays a pivotal role in driving revenue growth and expanding market presence for the company’s innovative video solutions. With a focus on building robust sales operations and enhancing customer management strategies, Anthony...
As the Head of Sales for the Americas at Quickplay Media, Anthony Busse plays a pivotal role in driving revenue growth and expanding market presence for the company’s innovative video solutions. With a focus on building robust sales operations and enhancing customer management strategies, Anthony is adept at targeting high-potential prospects and streamlining sales processes to maximize efficiency and effectiveness. His expertise encompasses a comprehensive understanding of the video pipeline, content management systems (CMS), and the full suite of applications and managed services that Quickplay offers.
Anthony’s leadership is instrumental in shaping the product vision, ensuring that Quickplay’s offerings—ranging from live streaming and video-on-demand (VOD) to live linear content—are not only cutting-edge but also tailored to meet the diverse needs of clients. By leveraging a cloud-native architecture and an extensive array of over 200 micro-services, he ensures that customers receive a seamless and personalized experience through Quickplay’s unified core data store and storefront vCMS.
In addition to his sales acumen, Anthony collaborates closely with strategic partners to develop effective go-to-market (GTM) strategies. His work with billing systems, system integrators (SIs), and content delivery networks (CDNs) highlights his ability to navigate complex ecosystems and deliver comprehensive solutions that drive customer satisfaction and loyalty. With a strong foundation in direct sales, edge computing, and customer experience management, Anthony Busse is not only a key player at Quickplay Media but also a thought leader in the rapidly evolving landscape of video technology.
