Andy Starr serves as the Strategic Creative Director at EmptySpace, where he leverages his extensive expertise in brand strategy and creative direction to help clients carve out unique positions in their respective markets. With a keen understanding of branding and identity, Andy specializes in developing...
Andy Starr serves as the Strategic Creative Director at EmptySpace, where he leverages his extensive expertise in brand strategy and creative direction to help clients carve out unique positions in their respective markets. With a keen understanding of branding and identity, Andy specializes in developing strategic brand positioning that allows organizations to stand ABOVE, APART, and ALONE. His role involves not only crafting compelling narratives but also ensuring that these narratives resonate deeply with target audiences, thereby enhancing brand loyalty and market presence.
At EmptySpace, Andy is currently spearheading several key projects that focus on integrated marketing strategies and brand architecture. His approach combines innovative art direction with strategic communications, ensuring that every touchpoint reflects the brand's core values and mission. By collaborating closely with C-suite executives, he acts as an unapologetic sparring partner, challenging conventional thinking and driving transformative ideas that elevate brand experiences.
In addition to his work at EmptySpace, Andy co-founded Level C, an educational program designed to impart modern branding principles to business professionals. This initiative, developed alongside renowned brand expert Marty Neumeier, underscores Andy's commitment to fostering a deeper understanding of branding in the business landscape. As a TEDx speaker, he shares insights on the intersection of education, business, and creativity, inspiring leaders to embrace innovative strategies that propel their brands forward. With a blend of strategic foresight and creative ingenuity, Andy Starr continues to redefine the possibilities of brand development in today’s dynamic marketplace.