Andrey Vasilyev is a seasoned visual communications specialist with over six years of experience in the dynamic world of publishing. As the Art Director at NEWMEN Publishing House, he plays a pivotal role in shaping the visual identity and design concepts of various publications, particularly...
Andrey Vasilyev is a seasoned visual communications specialist with over six years of experience in the dynamic world of publishing. As the Art Director at NEWMEN Publishing House, he plays a pivotal role in shaping the visual identity and design concepts of various publications, particularly for competitive tenders and special projects. His expertise in graphic design and creative direction allows him to craft compelling narratives through visual storytelling, ensuring that each project resonates with its target audience.
In his current role, Andrey is not only focused on developing innovative design concepts but also on fostering a collaborative environment among his team of designers. He is dedicated to their professional growth, providing mentorship and training to enhance their skills in areas such as layout design, user interface design, and information design. This commitment to team development is crucial in elevating the overall quality of projects produced by NEWMEN, as he emphasizes the importance of creative strategy and cohesive art direction.
Andrey's vision extends beyond individual projects; he is actively involved in optimizing internal processes within the design department. By streamlining workflows and implementing effective communication strategies, he ensures that the team operates efficiently and creatively. His ability to select and onboard talented designers, coupled with his experience in preparing test assignments, contributes to building a strong, innovative team that consistently delivers high-caliber work. With a passion for research and travel, Andrey draws inspiration from diverse cultures and experiences, infusing fresh perspectives into his design approach and further solidifying his position as a leader in the publishing industry.