Andrei Zinkevich, as Co-founder of Fullfunnel.io, brings over 17 years of extensive experience in B2B marketing, particularly within the tech and service sectors. His journey began in 2006, and after spending eight impactful years in the enterprise segment with industry leaders like Kimberly Clark and...
Andrei Zinkevich, as Co-founder of Fullfunnel.io, brings over 17 years of extensive experience in B2B marketing, particularly within the tech and service sectors. His journey began in 2006, and after spending eight impactful years in the enterprise segment with industry leaders like Kimberly Clark and Biosphere Corporation, he has honed a deep understanding of the complexities involved in selling to mid-market and enterprise clients. This unique background enables him to effectively bridge the gap between siloed sales and marketing teams, fostering a collaborative environment that drives full-funnel account-based marketing (ABM) and demand generation.
At Fullfunnel.io, Andrei leads key projects that focus on developing tailored ABM strategies that align with the specific needs of each client. His expertise in lead generation, integrated marketing, and sales management allows him to guide organizations through the intricacies of launching pilot programs and operationalizing them for scalable success. By emphasizing the importance of pipeline management and lead nurturing, Andrei ensures that clients can achieve their marketing goals without the burden of increased budgets or reliance on external agencies.
What sets Fullfunnel.io apart is its commitment to empowering internal teams. Andrei’s hands-on approach and deep industry insights enable clients to cultivate a sustainable marketing framework that not only drives immediate results but also lays the groundwork for long-term growth. With a focus on market research and key account management, Andrei is dedicated to transforming the way B2B tech and service-based companies approach their marketing strategies, ultimately leading to enhanced customer engagement and revenue generation.
