Andika Rinaldo Asry is a seasoned professional in the tech industry, currently serving as the YouTube Partnerships Acquisitions Manager at Google. With a robust background in marketing, branding, and strategic partnerships, Andika has honed his expertise across both the fast-moving consumer goods (FMCG) and digital...
Andika Rinaldo Asry is a seasoned professional in the tech industry, currently serving as the YouTube Partnerships Acquisitions Manager at Google. With a robust background in marketing, branding, and strategic partnerships, Andika has honed his expertise across both the fast-moving consumer goods (FMCG) and digital sectors, navigating complex landscapes on both national and global stages. His role encompasses a diverse range of responsibilities, particularly focusing on partnerships acquisitions across Indonesia, Singapore, and Australia, with a keen emphasis on YouTube's burgeoning sectors such as Shopping, Health, Podcasts, and Shorts.
In his position, Andika collaborates closely with cross-functional teams within the Asia-Pacific (APAC) region and global partner development units, ensuring that YouTube's product offerings are tailored to empower partners for success. His strategic insights and data analysis skills enable him to identify and leverage opportunities that drive growth and engagement, particularly in the health and wellness domains—a critical area of focus in the current digital landscape.
Andika's dynamic leadership style is characterized by his ability to energize teams and foster a collaborative environment, making him a valuable asset in high-stakes negotiations and project implementations. He is also passionate about mentoring and training, often engaging in pro-bono consulting for small to medium-sized businesses, where he shares his knowledge in marketing communications and brand management. With a strong emphasis on emotional intelligence and personal development, Andika is dedicated to not only achieving business objectives but also nurturing the potential of those around him, making a significant impact in the tech industry and beyond.
