Ana L. is a dynamic and inspirational leader at AWWG, where she serves as the Training & Development Global Manager. With a certification from the International Coaching Federation (ICF), Ana is dedicated to empowering individuals to recognize their potential and cultivate self-confidence, fostering a culture...
Ana L. is a dynamic and inspirational leader at AWWG, where she serves as the Training & Development Global Manager. With a certification from the International Coaching Federation (ICF), Ana is dedicated to empowering individuals to recognize their potential and cultivate self-confidence, fostering a culture where team members feel like geniuses in their roles. Her expertise lies in seamlessly integrating strategic goals with the core vision and values of the brand, particularly in the fast-paced retail environment.
At AWWG, Ana spearheads the Academy initiative, which is structured around three key blocks: the Product Academy for Pepe Jeans, Hackett, and Façonnable; the 4-Wall/Host Academy; and various hosting ceremonies aimed at enhancing retail execution and customer engagement. Through the Product Academy, she equips teams with in-depth knowledge of product lines, ensuring that employees are well-versed in the unique selling propositions of each brand. The 4-Wall/Host Academy focuses on creating immersive experiences for retail staff, wholesale franchisees, and other departments, promoting collaboration and shared learning. Notably, Ana incorporates influential frameworks such as Stephen Covey's "7 Habits of Highly Effective People" and neuroscience principles to address stress management and enhance overall well-being in the workplace.
Ana’s multifaceted skill set encompasses sales, marketing, public relations, and business strategy, making her a pivotal figure in driving AWWG's mission forward. Her commitment to excellent retail execution and customer satisfaction not only strengthens brand loyalty but also positions AWWG as a leader in the apparel industry. Through her innovative training programs and inspirational leadership, Ana is transforming the way teams engage with their work, ultimately "selling the dream" of a thriving retail environment.