Amy Gooding is a dedicated Digital Product Owner at Plusnet, where she plays a pivotal role in shaping the broadband acquisition strategy. With a customer-centric approach, Amy is committed to enhancing user journeys and experiences that align with the company's business objectives. Her extensive background...
Amy Gooding is a dedicated Digital Product Owner at Plusnet, where she plays a pivotal role in shaping the broadband acquisition strategy. With a customer-centric approach, Amy is committed to enhancing user journeys and experiences that align with the company's business objectives. Her extensive background in sales and marketing equips her with a unique perspective on how retention, acquisition, and engagement can seamlessly integrate to create best-in-class products.
At Plusnet, Amy leads key projects that focus on optimizing the customer acquisition funnel, leveraging data-driven insights to refine marketing strategies and improve conversion rates. Her expertise in product management is complemented by her skills in digital media, copywriting, and public relations, allowing her to craft compelling narratives that resonate with potential customers. Amy's creativity shines through in her ability to develop innovative campaigns that not only attract new users but also foster long-term loyalty.
In her role, Amy collaborates closely with cross-functional teams, ensuring that all stakeholders are aligned and that the product vision is clearly communicated. She is adept at utilizing content management systems (CMS) to streamline processes and enhance the overall user experience. By continuously analyzing market trends and customer feedback, Amy is able to pivot strategies effectively, ensuring Plusnet remains competitive in a rapidly evolving digital landscape. Her passion for creating meaningful customer interactions drives her to push boundaries and deliver exceptional results, making her an invaluable asset to the Plusnet team.