Amelie Fourcadier is a seasoned professional with over 20 years of experience in marketing and communication, specializing in luxury brands across sectors such as horology, jewelry, and fashion. As the DIRECTEUR MEDIA ET COMMUNICATION FRANCE ET INTERNATIONAL at EFFICIO GROUP, she plays a pivotal role...
Amelie Fourcadier is a seasoned professional with over 20 years of experience in marketing and communication, specializing in luxury brands across sectors such as horology, jewelry, and fashion. As the DIRECTEUR MEDIA ET COMMUNICATION FRANCE ET INTERNATIONAL at EFFICIO GROUP, she plays a pivotal role in shaping and executing comprehensive communication strategies that enhance brand visibility and reputation on a global scale. Her expertise lies in developing and implementing 360° marketing strategies that resonate with diverse audiences across more than 20 countries, including Asia, Europe, the Americas, and the Middle East.
In her current role, Amelie leads key projects that focus on brand positioning and strategic partnerships within the luxury sector. She is instrumental in crafting brand platforms that not only elevate awareness but also foster strong consumer connections. Her proficiency in operational marketing and trade marketing enables her to design impactful promotional campaigns and retail animations that drive engagement and sales.
Amelie’s skills in media planning and international marketing are complemented by her deep understanding of the travel retail landscape, allowing her to navigate the complexities of luxury brand communication effectively. By leveraging her extensive experience in CRM and management, she ensures that EFFICIO GROUP remains at the forefront of innovative marketing solutions tailored to the unique needs of luxury brands. Her commitment to excellence and strategic insight continues to propel the success of her clients in an ever-evolving marketplace.