Amardeep Madan serves as the Director at WLUM CONSULTANTS, where he leverages his extensive expertise in the lumber industry to deliver tailored solutions for clients across North America and South America. With a strong focus on Canadian and American softwoods and hardwoods, as well as...
Amardeep Madan serves as the Director at WLUM CONSULTANTS, where he leverages his extensive expertise in the lumber industry to deliver tailored solutions for clients across North America and South America. With a strong focus on Canadian and American softwoods and hardwoods, as well as premium Teak wood sourced from Brazil and Colombia, Amardeep is adept at navigating the complexities of lumber supply and processing. His role encompasses not only the procurement and supply of logs, lumber, strips, decking, and flooring raw materials but also the manufacturing of solid wood panels designed for high-end applications such as countertops, paneling, furniture, flooring, and moldings.
Amardeep's professional journey is marked by his collaborations with reputed mills in the U.S., Canada, Brazil, Surinam, and Guyana, enabling him to build a robust network that enhances his ability to provide customer-oriented solutions. His deep understanding of various lumber species, coupled with his skills in operations management, business planning, and new business development, positions him as a key player in the industry. He excels in administration and marketing, ensuring that WLUM CONSULTANTS not only meets but exceeds client expectations through exceptional customer service and innovative product development.
In his current role, Amardeep is spearheading several key projects aimed at expanding WLUM CONSULTANTS' market reach and enhancing operational efficiency. His commitment to team building and fostering strong relationships with clients and suppliers alike underscores his dedication to driving sustainable growth in the lumber sector. With a keen eye for market trends and a passion for quality, Amardeep Madan is poised to continue making significant contributions to the industry.