As an accomplished Account Director at National CineMedia (NCM), Amanda Herr leverages her extensive experience in the marketing and advertising industry to drive impactful results for her clients. With a strong focus on advertising sales and integrated marketing, Amanda is adept at navigating the complexities...
As an accomplished Account Director at National CineMedia (NCM), Amanda Herr leverages her extensive experience in the marketing and advertising industry to drive impactful results for her clients. With a strong focus on advertising sales and integrated marketing, Amanda is adept at navigating the complexities of the cinema advertising landscape. Her role involves not only increasing sales and optimizing inventory utilization but also fostering new customer acquisition and ensuring the retention of existing accounts.
Amanda's expertise in media planning and buying allows her to craft tailored advertising strategies that resonate with diverse audiences, maximizing viewer engagement through NCM's expansive cinema advertising network. She excels in developing compelling sales presentations that highlight the unique advantages of cinema as a medium, effectively bridging the gap between brands and moviegoers.
Key projects under Amanda's leadership include innovative campaigns that integrate social media marketing with traditional cinema advertising, creating a cohesive brand experience that captivates audiences both on and off the screen. Her strategic approach to client development and event planning has not only met but often exceeded profitability goals, establishing her as a trusted partner for agencies and brands alike. With a commitment to delivering exceptional results, Amanda Herr continues to shape the future of cinema advertising, ensuring that NCM remains at the forefront of the industry.
