Alicia Obrien is a seasoned graphic designer and the driving force behind Proof & Parchment, a specialty gifts and stationery company renowned for its exquisite hand-lettered typography and modern calligraphy. With over a decade of experience in the design industry, Alicia expertly manages the complete...
Alicia Obrien is a seasoned graphic designer and the driving force behind Proof & Parchment, a specialty gifts and stationery company renowned for its exquisite hand-lettered typography and modern calligraphy. With over a decade of experience in the design industry, Alicia expertly manages the complete design process, from initial conceptualization to final delivery. Her role as Owner and Designer at Proof & Parchment allows her to operate autonomously across various business facets, including strategic planning, project management, merchandising, marketing, and design.
Alicia’s expertise in visual communication and user interface design is evident in the carefully curated product offerings that reflect a high level of quality and creativity. She has successfully led key projects that have not only enhanced the brand's aesthetic but also resonated with a diverse clientele seeking unique and personalized stationery solutions. Her proficiency in tools like Adobe Illustrator and Photoshop enables her to bring her artistic visions to life, while her entrepreneurial spirit drives her to explore innovative marketing strategies that elevate the brand's presence in a competitive market.
In addition to her design skills, Alicia is a self-motivated professional with a passion for entrepreneurship. She thrives on the challenges of running a small business, constantly seeking opportunities for growth and improvement. Her commitment to excellence and her ability to adapt to industry trends ensure that Proof & Parchment remains a leader in the specialty gifts and stationery sector, delivering products that not only meet but exceed customer expectations. Through her work, Alicia continues to inspire others in the creative community, showcasing the power of design in crafting meaningful connections.