Alice Marshall is a seasoned communications strategist and the driving force behind Presto Vivace, a public relations agency dedicated to elevating the visibility of small and medium-sized technology companies. With over two decades of experience in the industry, Alice has honed her expertise in B2G...
Alice Marshall is a seasoned communications strategist and the driving force behind Presto Vivace, a public relations agency dedicated to elevating the visibility of small and medium-sized technology companies. With over two decades of experience in the industry, Alice has honed her expertise in B2G marketing, content strategy, and digital media, enabling her clients to effectively navigate the complexities of both traditional and social media landscapes. Since founding Presto Vivace in 1998, she has successfully spearheaded numerous high-impact campaigns for a diverse array of clients, including software firms, financial services companies, and defense contractors, helping them articulate their unique value propositions and connect with their target audiences.
Alice's commitment to fostering community development is evident in her role as the publisher and author of the Presto Vivace Blog, where she chronicles the dynamic Potomac tech culture through the lens of marketing communications. This platform not only showcases her thought leadership but also serves as a valuable resource for technology companies looking to enhance their publicity efforts and engage more effectively with stakeholders. Her proficiency in crafting compelling press releases, newsletters, and internal communications has positioned her as a trusted advisor in the industry, while her deep understanding of SEO and digital media strategies ensures that her clients achieve optimal visibility in an increasingly competitive market.
At Presto Vivace, Alice Marshall continues to innovate and adapt to the ever-evolving landscape of public relations, leveraging her extensive network and insights to drive impactful results for her clients. Her passion for technology and commitment to excellence make her a key player in shaping the narrative of the tech industry, empowering companies to tell their stories with authenticity and clarity.
