Alexis Padilla, affectionately known as "El Superman de La Ke Buena 1310 AM," brings over 25 years of unparalleled experience in the radio broadcasting industry to his role as Owner and General Manager of WTIK 1310 AM in Durham, NC. Under his leadership, La Ke...
Alexis Padilla, affectionately known as "El Superman de La Ke Buena 1310 AM," brings over 25 years of unparalleled experience in the radio broadcasting industry to his role as Owner and General Manager of WTIK 1310 AM in Durham, NC. Under his leadership, La Ke Buena has become a cornerstone of the Spanish-speaking community, delivering 24/7 programming that resonates with listeners through a vibrant mix of music, news, and cultural content. Alexis's expertise spans a wide array of skills, including media relations, advertising sales, and digital marketing, which he skillfully leverages to enhance the station's outreach and engagement.
Key projects that exemplify Alexis's innovative approach include the development of strategic sponsorships and media buying initiatives that have significantly boosted the station's revenue streams. His proficiency in social media and event management has also allowed La Ke Buena to create memorable community events that not only entertain but also foster a sense of belonging among listeners. Additionally, Alexis's adeptness with tools like Final Cut Pro ensures that the station's content is polished and professional, maintaining high standards that attract both audiences and advertisers alike.
As a passionate advocate for the power of radio, Alexis Padilla continues to push the boundaries of traditional broadcasting, embracing new technologies and trends to keep La Ke Buena at the forefront of the industry. His commitment to excellence and community engagement solidifies his reputation as a leader in the radio landscape, making him a pivotal figure in shaping the future of Spanish-language broadcasting in the region.
