As the Managing Director of Global Operations at The Better Being Co., Alex Treharne leverages over 30 years of international leadership experience to drive the company’s strategic vision and operational excellence. With a keen focus on delivering the International P&L, Alex is responsible for achieving...
As the Managing Director of Global Operations at The Better Being Co., Alex Treharne leverages over 30 years of international leadership experience to drive the company’s strategic vision and operational excellence. With a keen focus on delivering the International P&L, Alex is responsible for achieving sales, gross margin, and contribution margin targets that are crucial for the company’s growth in the competitive wellness and natural products industry. His expertise in strategy development and execution allows him to craft comprehensive annual budgets and strategic plans that align with the company’s long-term objectives.
Alex’s innovative approach to team leadership fosters a collaborative environment where diverse teams can thrive. He excels in rallying individuals around a common purpose, ensuring that every team member is aligned with the company’s mission to enhance well-being globally. His meticulous attention to detail enables him to manage large and complex projects effectively, ensuring they are delivered on time and within budget.
In addition to his operational responsibilities, Alex is also deeply involved in market planning and management consulting, utilizing his entrepreneurial spirit to identify new growth opportunities and optimize existing processes. His proficiency in recruiting top talent and developing high-performing teams has been instrumental in establishing a culture of excellence at The Better Being Co. Through his leadership, the company continues to innovate and expand its footprint in the international market, setting new standards in the wellness sector.
