As the Managing Director of Inclusive Marketing + Growth Markets at KNOCK Inc., Alex Miranda plays a pivotal role in shaping the agency's approach to cultural strategy and brand storytelling. With over a decade of experience in marketing communications, Alex leverages a deep understanding of...
As the Managing Director of Inclusive Marketing + Growth Markets at KNOCK Inc., Alex Miranda plays a pivotal role in shaping the agency's approach to cultural strategy and brand storytelling. With over a decade of experience in marketing communications, Alex leverages a deep understanding of diverse audiences to drive impactful marketing initiatives. His expertise lies in developing inclusive marketing strategies that resonate with underrepresented communities, ensuring that brands not only reach but authentically connect with their target demographics.
At KNOCK Inc., Alex leads key projects that focus on expanding supplier diversity networks and implementing business strategies that identify growth opportunities in emerging markets. His innovative approach combines market research and analytics with creative storytelling, allowing clients to navigate the complexities of today’s multicultural landscape. By utilizing digital media and public relations, Alex crafts campaigns that are not only visually compelling but also culturally relevant, fostering genuine engagement with consumers.
In addition to his strategic oversight, Alex is dedicated to mentoring the next generation of marketers, emphasizing the importance of customer insight and inclusive practices in all aspects of marketing research and account planning. His commitment to fostering diversity within the industry is reflected in his leadership style, which prioritizes collaboration and creativity. Through his work at KNOCK Inc., Alex Miranda is not just driving business growth; he is also championing a more inclusive and equitable marketing landscape, making him a key figure in the evolution of brand strategy in today’s diverse marketplace.
