Adrien Fournis, as the Co-Founder and CEO of midi, is at the forefront of revolutionizing how music is experienced across various sectors, including retail, hospitality, and fashion. With a deep-rooted expertise in music curation and sound design, Adrien has successfully led key projects that integrate...
Adrien Fournis, as the Co-Founder and CEO of midi, is at the forefront of revolutionizing how music is experienced across various sectors, including retail, hospitality, and fashion. With a deep-rooted expertise in music curation and sound design, Adrien has successfully led key projects that integrate innovative technology with artistic expression, allowing brands to create immersive environments that resonate with their audiences. Under his leadership, midi has developed an innovative app that empowers users to explore their musical identity, bridging the gap between personal taste and curated experiences.
Adrien’s strategic vision is evident in the way midi approaches music as a powerful tool for storytelling and brand differentiation. By leveraging his skills in merchandising and marketing strategy, he has crafted tailored soundscapes that enhance customer engagement and elevate brand perception. His background in luxury goods and retail management has equipped him with a unique understanding of how music influences consumer behavior, enabling midi to create bespoke audio experiences that align with the ethos of high-end brands.
In addition to his work on app development, Adrien is passionate about fostering collaborations within the fashion and hospitality industries, where music plays a pivotal role in shaping the overall ambiance. His negotiation skills and management expertise have been instrumental in building partnerships that amplify midi’s reach and impact. As a thought leader in the intersection of music and brand experience, Adrien Fournis continues to push the boundaries of how sound can transform spaces, making midi a trailblazer in the realm of musical experiences.