As the Founder of Worthing Digital, Aaron Boruch leverages over a decade of experience in digital marketing to spearhead innovative strategies that drive client success. His expertise spans a wide array of disciplines, including traditional and digital marketing, account-based marketing (ABM), and omnichannel campaigns. Aaron...
As the Founder of Worthing Digital, Aaron Boruch leverages over a decade of experience in digital marketing to spearhead innovative strategies that drive client success. His expertise spans a wide array of disciplines, including traditional and digital marketing, account-based marketing (ABM), and omnichannel campaigns. Aaron is adept at developing comprehensive annual strategic plans tailored to meet the unique needs of each client, ensuring that every marketing initiative aligns with their overarching business objectives.
At Worthing Digital, Aaron is instrumental in acquiring new clients and managing subcontractors, all while overseeing budget allocations to maximize ROI. His hands-on approach to platform and campaign management encompasses a variety of tools and channels, including Google Analytics, Google Ads, Facebook, and LinkedIn. This multifaceted strategy allows him to create and manage dynamic websites, execute targeted email marketing campaigns, and implement effective digital and print media placements.
Aaron's results-oriented mindset is complemented by his creative flair, enabling him to craft compelling content marketing strategies that resonate with audiences. His proficiency in SEO and SEM, particularly within Google Search and Google Shopping, ensures that clients achieve optimal visibility and engagement. Additionally, Aaron's leadership skills foster a collaborative environment where his team can thrive, driving innovation in social media marketing, video content, and trade events. With a keen eye for emerging trends and a commitment to excellence, Aaron Boruch continues to position Worthing Digital as a leader in the ever-evolving landscape of digital marketing.