Maria Alfaro is a dynamic co-founder at Negra e Histórica, where she leverages her extensive background in finance, e-commerce, and digital marketing to drive innovative projects that align with sustainable practices. With a solid foundation in administration and finance, Maria's career trajectory has been marked...
Maria Alfaro is a dynamic co-founder at Negra e Histórica, where she leverages her extensive background in finance, e-commerce, and digital marketing to drive innovative projects that align with sustainable practices. With a solid foundation in administration and finance, Maria's career trajectory has been marked by a commitment to continuous learning and adaptation, particularly in the realms of online marketing and e-commerce. Her early experiences at LuQentia SL honed her skills in negotiation and team leadership, setting the stage for her current role where she oversees key initiatives that blend business acumen with social responsibility.
One of Maria's standout projects at Negra e Histórica is the circular economy initiative focused on the sale of books. This project not only promotes the recycling and reuse of literary materials but also emphasizes the importance of sustainable consumption in the e-commerce space. By integrating SEO strategies and online advertising techniques, Maria ensures that the initiative reaches a broad audience, fostering a community of environmentally conscious consumers.
Her expertise in social media and digital marketing allows her to craft compelling narratives that resonate with diverse audiences, while her strategic approach to sales and marketing ensures that the projects she leads are not only impactful but also financially viable. As a blogger, Maria shares insights and experiences that further establish her as a thought leader in the intersection of e-commerce and sustainability. Through her work, she continues to inspire others to embrace innovative business practices that contribute to a more sustainable future.
