Cécile Perret is a seasoned communication specialist with over 15 years of experience, currently serving as the Directrice de la communication for the Ville de Rueil-Malmaison. In this pivotal role, she orchestrates comprehensive communication strategies that serve both public and private spheres, ensuring that the...
Cécile Perret is a seasoned communication specialist with over 15 years of experience, currently serving as the Directrice de la communication for the Ville de Rueil-Malmaison. In this pivotal role, she orchestrates comprehensive communication strategies that serve both public and private spheres, ensuring that the municipality effectively engages with its 80,000 residents. Under the leadership of Mayor Patrick Ollier, a former minister and President of the Métropole du Grand Paris, Cécile manages a diverse team of 22 professionals, each bringing unique expertise to the table in a 360-degree communication approach.
Cécile's responsibilities encompass the definition and implementation of internal, external, event-driven, and institutional communication strategies. Her adeptness in crisis communication has been particularly vital in navigating challenges such as the COVID-19 pandemic, extreme heat waves, and severe cold spells, where timely and transparent communication is crucial. By leveraging her skills in brand identity, press releases, and market studies, she ensures that the municipality's messaging is not only coherent but also resonates with the community's needs and expectations.
Moreover, Cécile is committed to fostering an inclusive communication environment that prioritizes stakeholder engagement and feedback. Her strategic vision is complemented by her ability to manage budgets effectively, ensuring that all communication initiatives are both impactful and financially sustainable. As she continues to innovate and adapt in the ever-evolving landscape of public communication, Cécile Perret remains a key figure in enhancing the visibility and reputation of Rueil-Malmaison, making her an invaluable asset to the city's leadership and its residents.
