As the Local Sales Manager at AccuWeather Channel (WFMZ), Kim Chambers plays a pivotal role in driving marketing solutions tailored to the unique needs of the Lehigh Valley, Pocono Region, and parts of the Philadelphia market. With a keen focus on both on-air and online...
As the Local Sales Manager at AccuWeather Channel (WFMZ), Kim Chambers plays a pivotal role in driving marketing solutions tailored to the unique needs of the Lehigh Valley, Pocono Region, and parts of the Philadelphia market. With a keen focus on both on-air and online platforms, Kim expertly manages the sales department, ensuring a seamless integration of traditional and digital marketing strategies. Her expertise in marketing strategy and operations management allows her to effectively support the sales staff while maintaining strong relationships with current clients and pursuing new business opportunities.
Kim's responsibilities extend beyond sales; she is instrumental in creating compelling voiceovers and overseeing the production of logos and 30-second commercials that resonate with the target audience. By leveraging her skills in public relations and negotiation, she crafts persuasive sales presentations that highlight the value of advertising on the AccuWeather Channel and WFMZ's online platforms. Additionally, Kim meticulously manages inventory and running log sheets for all programs, ensuring that every campaign is executed flawlessly.
Her commitment to market research and understanding audience dynamics enables her to identify emerging trends and tailor marketing solutions that drive results. With a proven track record in cold calling and client retention, Kim Chambers exemplifies leadership in the competitive landscape of media sales. Her multifaceted approach not only enhances brand visibility for clients but also solidifies AccuWeather Channel’s position as a trusted advertising partner in the region.