As the Brand Partnerships Manager for Enterprise Gaming at TikTok, Kevin Alcantara leverages nearly a decade of experience in data and media partnerships to craft and execute cutting-edge brand strategies that resonate with both clients and consumers. In his current role, he serves as a...
As the Brand Partnerships Manager for Enterprise Gaming at TikTok, Kevin Alcantara leverages nearly a decade of experience in data and media partnerships to craft and execute cutting-edge brand strategies that resonate with both clients and consumers. In his current role, he serves as a pivotal client partner, spearheading global brand initiatives for one of the largest gaming companies in the world. His expertise lies in navigating the dynamic landscape of digital marketing and advertising, particularly within the gaming and consumer packaged goods (CPG) sectors.
Kevin's strategic vision is complemented by his extensive background with industry giants such as Take-Two Interactive, Activision Blizzard, and Ubisoft, where he honed his skills in sales, account management, and business development. His ability to forge strong strategic partnerships has been instrumental in driving business results and enhancing brand visibility in a highly competitive market.
At TikTok, Kevin is at the forefront of innovative marketing solutions, utilizing the platform's unique capabilities to engage gaming audiences in meaningful ways. His proficiency in digital marketing, video content creation, and email marketing allows him to develop campaigns that not only capture attention but also foster lasting consumer relationships. With a keen understanding of the gaming ecosystem and a passion for delivering value, Kevin Alcantara is committed to pushing the boundaries of brand engagement in the ever-evolving digital landscape.