As the Community & Event Director at Product Marketing Alliance, Rose Johnstone plays a pivotal role in shaping the landscape of product marketing through innovative community engagement and event strategies. With a wealth of experience in end-to-end event management, Rose specializes in curating impactful B2B...
As the Community & Event Director at Product Marketing Alliance, Rose Johnstone plays a pivotal role in shaping the landscape of product marketing through innovative community engagement and event strategies. With a wealth of experience in end-to-end event management, Rose specializes in curating impactful B2B conferences, brand activations, and large-scale exhibitions that resonate with product marketers worldwide. Her current focus is on leading a dynamic team dedicated to delivering exceptional value through a variety of community-driven initiatives, including specialist workshops, certifications, and networking opportunities tailored for product marketing professionals.
Rose’s expertise lies in her ability to connect individuals with like-minded professionals, fostering an environment where knowledge sharing and collaboration thrive. By leveraging her skills in marketing communications and event production, she ensures that each event not only meets but exceeds the expectations of attendees, creating memorable experiences that drive engagement and loyalty within the community. Her strategic approach to positioning and marketing allows her to effectively bring new products to localized markets, ensuring that they are well-received and impactful.
Under Rose's leadership, Product Marketing Alliance has seen significant growth in its community engagement metrics, a testament to her commitment to elevating the role of product marketing. By focusing on meaningful content-led agendas, she empowers product marketers to enhance their skills and expand their networks, ultimately contributing to the collective success of the industry. Rose's passion for community building and event excellence continues to drive the mission of Product Marketing Alliance, making her an invaluable asset to the organization and the broader product marketing community.
