Scott Wood is a seasoned digital marketing professional with over fourteen years of experience, specializing in organic search engine optimization (SEO), creative content development, and inbound marketing strategies. As the Co-Founder of Mapply, Scott has played a pivotal role in shaping the company’s vision and...
Scott Wood is a seasoned digital marketing professional with over fourteen years of experience, specializing in organic search engine optimization (SEO), creative content development, and inbound marketing strategies. As the Co-Founder of Mapply, Scott has played a pivotal role in shaping the company’s vision and operational framework. Mapply, a digital printing business, was bootstrapped from the ground up, showcasing Scott's entrepreneurial spirit and expertise in building a brand from scratch.
At Mapply, Scott has been instrumental in developing the product offerings and establishing a robust online presence. His deep understanding of SEO and digital marketing has enabled Mapply to effectively reach its target audience, driving organic traffic and enhancing brand visibility. By leveraging his skills in web analytics and Google Analytics, Scott has implemented data-driven strategies that optimize user experience and conversion rates.
In addition to his technical prowess in CSS and SEO copywriting, Scott’s experience working with high-profile brands such as Moneysupermarket, Skyscanner, Trainline, and Confused.com has equipped him with a unique perspective on the intricacies of e-commerce and digital marketing. His ability to craft compelling content that resonates with audiences has been a key factor in Mapply's growth and success. As he continues to innovate and adapt to the ever-evolving digital landscape, Scott remains committed to driving Mapply forward, ensuring it remains at the forefront of the digital printing industry. For more insights into his work, visit www.mapply.co.