Mary Cosh, as Co-Founder of FUN!, brings a wealth of experience and a unique perspective to the intersection of marketing and healthcare. With over 15 years in the industry, she has honed her expertise in developing innovative marketing strategies that resonate with diverse audiences, particularly...
Mary Cosh, as Co-Founder of FUN!, brings a wealth of experience and a unique perspective to the intersection of marketing and healthcare. With over 15 years in the industry, she has honed her expertise in developing innovative marketing strategies that resonate with diverse audiences, particularly in the healthcare, biotech, and pharmaceutical sectors. At FUN!, Mary has been instrumental in crafting and launching purpose-driven brands that not only elevate market presence but also foster meaningful connections with patients and healthcare professionals alike.
Her current role involves spearheading key projects that focus on brand identity and digital presence, ensuring that the messaging is not only compelling but also strategically aligned with the needs of the market. Mary’s deep understanding of various therapeutic areas, including oncology, neurology, and rare diseases, allows her to navigate complex market landscapes effectively. She excels in market research and communications planning, leveraging her skills to create differentiated marketing strategies that drive customer engagement and enhance user experience (UX).
Moreover, Mary’s commitment to fostering strategic partnerships has been pivotal in expanding FUN!’s reach and impact within the industry. By facilitating workshops and collaborative initiatives, she empowers teams to embrace innovative thinking and develop solutions that address the unique challenges faced by purpose-led businesses. Her passion for healthcare marketing, combined with her strategic acumen, positions her as a thought leader in the field, dedicated to transforming how brands communicate their value in a rapidly evolving landscape.
