As a Consultant in Competitive Intelligence and Market Insights at Thrive Intel LLC, Michalina Longo brings over 15 years of rich experience in market research and strategic analysis, positioning her as a vital asset in driving growth and innovation for leading brands. Her expertise lies...
As a Consultant in Competitive Intelligence and Market Insights at Thrive Intel LLC, Michalina Longo brings over 15 years of rich experience in market research and strategic analysis, positioning her as a vital asset in driving growth and innovation for leading brands. Her expertise lies in leveraging data-driven insights to inform decision-making processes, enabling organizations to navigate complex market landscapes with confidence. Michalina's current role involves spearheading key projects that focus on innovation research and strategic planning, ensuring that her clients' products and services are not only competitive but also aligned with evolving consumer demands.
At Thrive Intel, Michalina is dedicated to enhancing business excellence strategies that optimize product offerings and elevate customer satisfaction. Her proficiency in quantitative research and data analysis allows her to uncover actionable insights that inform product development and marketing strategies. By employing tools such as Business Intelligence (BI) and the Balanced Scorecard, she helps organizations streamline operations and improve performance metrics.
One of her notable projects involved collaborating with a leading consumer goods company to refine their market entry strategy, resulting in a significant increase in market share within a competitive segment. Michalina's passion for innovation drives her to stay ahead of industry trends, ensuring that her clients are equipped with the foresight needed for successful planning and forecasting. With a commitment to excellence and a keen understanding of market dynamics, Michalina Longo continues to empower brands to achieve sustainable growth and operational efficiency in an ever-evolving marketplace.