As the Chief Revenue Officer at Easygenerator, Tom Van Berkel is at the forefront of revolutionizing how organizations approach learning and development (L&D). With a keen focus on user-generated learning, Tom leverages his extensive expertise in digital strategy and project management to drive growth and...
As the Chief Revenue Officer at Easygenerator, Tom Van Berkel is at the forefront of revolutionizing how organizations approach learning and development (L&D). With a keen focus on user-generated learning, Tom leverages his extensive expertise in digital strategy and project management to drive growth and innovation. Under his leadership, Easygenerator has empowered renowned companies like Unilever, Electrolux, and T-Mobile to harness the potential of subject-matter experts (SMEs) in creating effective eLearning courses.
Tom's strategic vision is centered on simplifying the course creation process, enabling SMEs to rapidly develop engaging and pedagogically sound learning materials. This not only enhances the quality of training but also fosters a culture of continuous learning within organizations. By integrating cloud computing and advanced digital marketing techniques, he ensures that Easygenerator remains a leader in the eLearning space, providing scalable solutions that meet the diverse needs of clients.
Key projects under Tom's direction include the development of user-friendly authoring tools that facilitate collaboration and knowledge sharing among teams. His commitment to enhancing the learning experience is evident in the successful implementation of these tools across various industries, resulting in improved employee engagement and retention rates. As organizations increasingly recognize the importance of adaptable learning solutions, Tom's insights into the practical journey of integrating user-generated content into L&D strategies are invaluable. Connect with him on LinkedIn to explore how your organization can benefit from these transformative approaches to learning.
