Kazuo Horie currently serves as the General Manager and COO of Insect Shield Japan Co., Ltd., where he plays a pivotal role in driving the company's strategic initiatives and operational excellence. With a rich background spanning over three decades in sales, marketing, and business development,...
Kazuo Horie currently serves as the General Manager and COO of Insect Shield Japan Co., Ltd., where he plays a pivotal role in driving the company's strategic initiatives and operational excellence. With a rich background spanning over three decades in sales, marketing, and business development, Horie brings a wealth of experience to the table. His journey began at New Japan Securities Co., Ltd., where he honed his skills in the sales department, before moving on to significant leadership roles at Dai Nippon Development Co., Ltd. and K2 Japan Co., Ltd.
At Insect Shield Japan, Horie is responsible for overseeing the company's sales and marketing strategies across domestic and Asian markets. His expertise in market development and competitive strategy is instrumental in positioning Insect Shield as a leader in the insect-repellent textile industry. Under his leadership, the company has launched several key projects aimed at enhancing product visibility and expanding market share. Horie’s strategic vision has led to the successful introduction of innovative products that cater to the growing demand for effective insect protection solutions.
His skills in market strategy, product development, and operational management are complemented by a deep understanding of the Asian market dynamics. Horie’s ability to forge strong relationships with stakeholders and partners has been crucial in navigating the complexities of international business. As he continues to steer Insect Shield Japan toward new heights, his commitment to excellence and innovation remains unwavering, making him a respected figure in the industry.