Jessica Testa is a dynamic Regional Strategic Sales Director at Cvent, where she leverages her multilingual capabilities and extensive global experience in the hospitality sector to drive innovative solutions for major hotel chains. With a proven track record in luxury experiential marketing, Jessica excels at...
Jessica Testa is a dynamic Regional Strategic Sales Director at Cvent, where she leverages her multilingual capabilities and extensive global experience in the hospitality sector to drive innovative solutions for major hotel chains. With a proven track record in luxury experiential marketing, Jessica excels at utilizing data and technology to enhance customer engagement and optimize return on investment (ROI) for her clients. Her role involves managing complex corporate relationships and strategically growing account penetration through innovative tech product partnerships, which has led to the procurement of one of Cvent’s largest contracts in the company’s history.
Jessica’s expertise in hospitality management, combined with her deep understanding of revenue analysis and property management systems, allows her to deliver tailored strategies that align with the evolving needs of the hotel industry. Her commitment to excellence has not only earned her recognition as a “Newcomer of the Year” but has also positioned her as a top quota achiever within the organization. In addition to her sales accomplishments, Jessica co-leads the Hispanic/Latino Employee Resource Group (ERG) at Cvent, demonstrating her dedication to fostering inclusivity and diversity within the workplace.
Through her innovative approach and strategic mindset, Jessica Testa continues to make a significant impact in the hospitality technology landscape, helping clients navigate the complexities of modern customer expectations while achieving their business objectives. Her ability to blend hospitality expertise with cutting-edge technology makes her a valuable asset to both Cvent and the broader hotel industry.
