As the Creative Services Director at NewGen Marketing Co, Sara Cheesewright plays a pivotal role in shaping the visual and narrative identity of diverse brands. With a keen eye for design and a strategic approach to branding, Sara leads a talented team of designers, copywriters,...
As the Creative Services Director at NewGen Marketing Co, Sara Cheesewright plays a pivotal role in shaping the visual and narrative identity of diverse brands. With a keen eye for design and a strategic approach to branding, Sara leads a talented team of designers, copywriters, and freelancers, ensuring that every piece of marketing material resonates with the target audience. Her expertise spans across various domains, including website design, content creation, and social media optimization (SMO), allowing her to craft cohesive and compelling brand stories that drive engagement and conversion.
Under Sara's leadership, the creative team has successfully executed numerous high-profile projects, ranging from comprehensive rebranding initiatives to innovative digital campaigns. Her ability to blend artistic vision with practical execution has resulted in award-winning designs and content that not only meet client objectives but also elevate their market presence. Sara's commitment to fostering collaboration and creativity within her team has cultivated an environment where innovative ideas flourish, enabling NewGen to stay ahead in the ever-evolving marketing landscape.
In addition to her managerial responsibilities, Sara is passionate about mentoring emerging talent in the industry. She actively participates in workshops and training sessions, sharing her insights on effective branding strategies and the importance of storytelling in marketing. With a background that includes art history and extensive experience in proofreading and writing, Sara brings a unique perspective to her role, ensuring that every project reflects a high standard of quality and creativity. Her dedication to excellence and her ability to adapt to the latest trends make her an invaluable asset to NewGen Marketing Co and its clients.