Leigh Otterson-Walter, a seasoned Digital Content Planning Consultant at Leigh Otterson-Walter Online, brings over 18 years of extensive experience in social media management and digital marketing. With a robust background that spans various sectors, including non-profits and media, Leigh has honed her expertise in crafting...
Leigh Otterson-Walter, a seasoned Digital Content Planning Consultant at Leigh Otterson-Walter Online, brings over 18 years of extensive experience in social media management and digital marketing. With a robust background that spans various sectors, including non-profits and media, Leigh has honed her expertise in crafting high-quality, value-driven content that resonates with audiences and aligns with the financial goals of small business owners.
In her current role, Leigh focuses on empowering small business owners who may feel overwhelmed by the digital landscape. She understands the unique challenges they face in establishing an engaging online presence and is dedicated to providing tailored strategies that simplify the content creation process. Leigh’s work involves not only developing compelling social media campaigns but also managing user-generated content for prominent organizations like MacMillan Cancer Support, Childline, and the NSPCC. Her experience with major media outlets, including the BBC and Channel 4, further enriches her insights into effective digital storytelling and community engagement.
Key projects under her belt include comprehensive social media strategies that leverage event planning and community engagement to drive brand awareness and customer loyalty. Leigh’s skills in copywriting, project management, and logistics management enable her to deliver cohesive and impactful campaigns that meet diverse client needs. By combining her passion for education with her digital marketing expertise, Leigh is committed to helping small businesses thrive in an increasingly competitive online environment, ensuring they not only find their voice but also achieve their desired financial outcomes.
