Lisa Wilson serves as the Client Relations Manager for Insurance Services at Union Home Mortgage Corp., where she leverages her extensive marketing expertise to enhance client engagement and retention in the competitive insurance landscape. With a strong foundation in Property & Casualty Personal Lines Insurance,...
Lisa Wilson serves as the Client Relations Manager for Insurance Services at Union Home Mortgage Corp., where she leverages her extensive marketing expertise to enhance client engagement and retention in the competitive insurance landscape. With a strong foundation in Property & Casualty Personal Lines Insurance, Lisa is not only licensed but also adept at quoting prospective clients and issuing policies that meet their unique needs. Her role is pivotal in fostering trust and building lasting relationships, which are essential for policy retention and customer satisfaction.
In her current position, Lisa spearheads key projects that integrate innovative digital marketing strategies, particularly focusing on email campaigns that drive measurable results. Her passion for data-driven insights allows her to analyze campaign performance meticulously, ensuring that each initiative aligns with both personal and company objectives. Collaborating closely with a diverse team of researchers, IT consultants, and designers, she develops targeted client acquisition campaigns that resonate with various demographics, enhancing Union Home Mortgage Corp.'s market presence.
Lisa's skill set extends beyond traditional insurance practices; she is proficient in social media marketing, copywriting, and digital media strategies, which she employs to engage clients and prospects effectively. Her ability to manage people and projects seamlessly contributes to a dynamic work environment that prioritizes client relations. As she continues to navigate the evolving landscape of insurance services, Lisa remains committed to delivering exceptional value to her clients while driving the success of Union Home Mortgage Corp.