Ben Benedict is a seasoned sales leader with over 20 years of experience in the nutrition and health industry, currently serving as the Senior Director of Sales at GHOST. In this pivotal role, Ben is at the forefront of managing GHOST's powders business across emerging...
Ben Benedict is a seasoned sales leader with over 20 years of experience in the nutrition and health industry, currently serving as the Senior Director of Sales at GHOST. In this pivotal role, Ben is at the forefront of managing GHOST's powders business across emerging channels, both domestically and internationally. His expertise in key account management and market development has been instrumental in driving sales growth and expanding the brand's footprint in specialty retail markets.
Ben's strategic oversight includes managing beverage sales, where he collaborates closely with major retailers such as Vitamin Shoppe, Eurpac, and Muscle Foods USA. His focus on cultivating relationships with key accounts has not only strengthened GHOST's presence in the market but has also opened doors to future opportunities in the fast-moving consumer goods (FDM) and grocery sectors. With a keen eye for identifying potential international partners, Ben is actively exploring avenues to enhance GHOST's global reach.
His skill set encompasses a wide range of competencies, including negotiation, brand development, and online marketing, which he leverages to optimize the sales process and enhance customer service. Ben's commitment to team building and sales management fosters a collaborative environment that empowers his team to excel. As GHOST continues to innovate within the supplements space, Ben's leadership and vision are vital in navigating the complexities of the market and driving the company's growth trajectory.
