Yogesh Khadilkar is a seasoned professional in the realm of Digital Transformation Marketing at AAA, where he leverages over 15 years of extensive experience to drive innovative strategies that enhance member engagement and loyalty across diverse sectors, including Membership, Insurance, and Banking. In his current...
Yogesh Khadilkar is a seasoned professional in the realm of Digital Transformation Marketing at AAA, where he leverages over 15 years of extensive experience to drive innovative strategies that enhance member engagement and loyalty across diverse sectors, including Membership, Insurance, and Banking. In his current role, Yogesh is at the forefront of transforming AAA's digital ecosystem, focusing on the acquisition, retention, and nurturing of members through advanced full-funnel customer analytics. His expertise in Marketing Analytics and Martech, particularly with platforms like Adobe and Salesforce Marketing Cloud, enables him to design and implement data-driven strategies that optimize customer journeys and maximize lifetime value.
Yogesh's unique ability to blend analytical rigor with creative thinking allows him to develop compelling value propositions that resonate with both B2C and B2B audiences. He leads the charge in executing cutting-edge Go-To-Market strategies that incorporate programmatic media buying and marketing mix modeling, ensuring that AAA remains competitive in an ever-evolving landscape. His proficiency in artificial intelligence and marketing attribution further enhances his capability to derive actionable insights from complex data sets, driving informed decision-making and strategic initiatives.
In addition to his technical skills, Yogesh is a natural leader, fostering collaboration across teams to align marketing efforts with broader business objectives. His commitment to nurturing relationships and delivering tangible market-facing outputs has positioned him as a key driver of profitable growth at AAA, making him an invaluable asset in the pursuit of excellence in digital transformation and customer-centric marketing.