Mary Harrington is a dynamic force in the music industry, currently serving as the Artist Liaison and Volunteer Coordinator for The Natchitoches Jazz R&B Festival. With over five years of experience in the vibrant Nashville music scene, Mary has honed her skills in various aspects...
Mary Harrington is a dynamic force in the music industry, currently serving as the Artist Liaison and Volunteer Coordinator for The Natchitoches Jazz R&B Festival. With over five years of experience in the vibrant Nashville music scene, Mary has honed her skills in various aspects of music management, marketing communications, and public relations. Her role at the festival involves not only the logistical coordination of artists but also the strategic promotion of the event itself.
Mary's expertise shines through in her adept handling of ticket sales and advertising, ensuring that the festival reaches a broad audience. She skillfully manages all promotional activities, leveraging social media marketing to create buzz and engagement around the festival. By arranging interviews with local TV and radio stations, drafting compelling press releases, and assembling comprehensive press kits, Mary ensures that the festival garners the attention it deserves.
Her background in managing regional rock and dance bands has equipped her with a deep understanding of booking processes, negotiations, and contract management, making her an invaluable asset to the festival team. Mary’s proficiency in both AP and Chicago styles enhances her communication skills, allowing her to craft messages that resonate with diverse audiences. As she continues to develop new processes and enhance solutions within her role, Mary remains passionate about fostering connections in the music community, making her a key player in the success of The Natchitoches Jazz R&B Festival.