Charla McDaniel is a seasoned Strategic Account Manager at LexisNexis Risk Solutions, where she harnesses over 30 years of extensive experience in the information technology and services industry to drive impactful sales strategies within Strategic Corporate Markets. In her current role, Charla is not only...
Charla McDaniel is a seasoned Strategic Account Manager at LexisNexis Risk Solutions, where she harnesses over 30 years of extensive experience in the information technology and services industry to drive impactful sales strategies within Strategic Corporate Markets. In her current role, Charla is not only responsible for the development and execution of innovative sales initiatives but also plays a pivotal role in identifying and pursuing high-value opportunities that enhance revenue, profit margins, and market share. Her expertise in consultative selling allows her to deeply understand the unique challenges and needs of her clients, enabling her to provide tailored recommendations that leverage LexisNexis Risk Solutions' comprehensive suite of products.
Charla's strategic approach is underscored by her exceptional relationship-building skills, which facilitate long-term partnerships with clients across various sectors, including banking and finance. She consistently monitors market trends and customer feedback, ensuring that her sales strategies remain agile and responsive to the evolving landscape. By employing advanced CRM tools and lead generation techniques, Charla effectively manages new account opportunities, driving growth in a competitive B2B environment.
Key projects under her leadership have included initiatives aimed at enhancing customer support and engagement, ultimately leading to increased client satisfaction and loyalty. Charla's commitment to excellence and her ability to navigate complex sales cycles make her an invaluable asset to LexisNexis Risk Solutions, as she continues to contribute to the company's mission of delivering innovative risk management solutions that empower businesses to thrive in a dynamic marketplace.